Smartivity
Labs, India’s leading edu-tech start up with a focus on delivering play-filled
STEM (Science, Technology, Engineering, (Arts) and Math) learning through
tech-enabled toys and activities, has expanded its horizons to discerning and
demanding global markets like USA, Australia, Spain and Portugal, among others.
Since
its inception in 2015, Smartivity has emerged as the most loved and trusted
brand of over 500,000 children and their parents in India, through its
innovative educational toys and activities, enabling them to understand
concepts around STEM in a hands-on, engagement-driven, play-filled manner.
Their portfolio spans the entire physical - digital spectrum including STEM
educational DIY toys made from recycled wood, Augmented Reality enabled
activities, Virtual Reality learning experiences, Robotics and IoT games. Ensuring safety for children Smartivity
produces toys that are environment friendly and made from recycled wood and
cater to children between 3 to 14 years of age group.
Conceived
and produced by a team of passionate designers from India’s premier technology
and design schools like IITs, NID, NIFT and J J School of Art, Smartivity is
working to make a difference to education through innovative technologies.
Smartivity products are designed to provide digital native children with
physical activities that are extended to digital world.
Speaking
on the announcement Mr. Tushar Amin Co-founder Smartivity said, "We
believe that the future will be shaped by those who have a thorough
understanding of STEM subjects. At the heart of every Smartivity offering are
our core beliefs that experiential, playful 'smarter learning' is the best
antidote to rote learning; that the right balance of analytical, practical and
creative skills is critical for real world success; and that, every child
should experience the joy and pride of making things with their own hands. Our
innovative toys and activities bridge the physical and digital worlds. We are
happy to expand our horizons and take this global.”
Today
Smartivity is available across all large format & online stores across
India and also has a tie up with leading international retail store Hamleys. In
2015, Smartivity raised US $1 million in a pre-Series-A round of funding from
VC funds, led by India's largest textbook publishing firm S Chand. They are in
talks with investment firms for next round of funding.
Through
its innovative portfolio that combines physical activity with technological
innovations, Smartivity is emerging as the favourite brand of STEM educational
toys for parents and children across the world.
About
Smartivity: Pioneers of Augmented Reality activities for children and designers
of the most unique, cool and world-class S.T.E.M. learning based educational
D.I.Y. Toys for children between 3 to 14 years of age, Smartivity Labs is
driven by the mission to make learning "smarter" for children.
Smartivity designs toys, engagement activities and playful learning tools that
serve as the bridge between the physical and the digital worlds for children.
From S.T.E.M. learning based Educational D.I.Y. Toys to Augmented Reality
enabled activities to Robotics to Internet of Things, every Smartivity product
is designed to thrill, delight and impart fundamental learning to your child.
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