FICCI Ladies
Organisation (FLO) is organising an
interactive session titled “Power of creativity –from ad-shads to film –shilms
with eminent Bollywood film maker and Advertising Guru Ravi
Balakrishnan popularly known as R.Balki and Film maker and director Gauri
Shinde on August 24 in New Delhi .
“As
a part of its activities, FICCI ladies organisation (FLO) brings together achievers from various arenas
for interactive sessions on breaking through challenges and innovating change
to achieve success. Gauri Shinde and R
Balki are not only inspirational leaders and role models for the entertainment
industry but also for youth in general” said Ms Vasvi Bharat Ram ,President ,
FICCI Ladies Organisation (FLO) .
“FLO
is the most apt platform to connect, learn and grow. We recognize the success
stories of true achievers and provide a platform for the members to be inspired
by them. It will be highly fascinating
to hear from both the stalwarts about their journey, to learn about their
challenges and understand about their creative pursuits. It takes a lot of
courage to break away from the conventional and plunge into the world of
artistic creativity.” Said Ms Vasvi Bharat Ram
Veteran
adman R. Balki, left his to his 30-year
career in advertising to become a full-time filmmaker. Last year, he
resigned as group chairman of leading
advertising agency Mullen Lowe Lintas Group after juggling between films and
advertising for the past couple of years. His creative ideas have included
"Daag Achche Hain" for 'Surf Excel', "Jaago re" ads for
'Tata Tea' and the "walk when you talk" Idea Cellular advertising
campaign.
R
Balki A cinema lover and Amitabh
Bachchan fan, made his directorial debut with the film Cheeni Kum, featuring
Bachchan and Tabu, in 2007. He followed it up with the National Award-winning
film Paa, which also starred Bachchan, in 2009.
He
turned producer with the movie English Vinglish, which was directed by his wife
Gauri Shinde. His latest release, Ki and Ka, starred Kareena Kapoor and Arjun
Kapoor.
Gauri
Shinde worked with advertising agencies like IBW and Bates Clarion before
moving to Lowe Lintas, where she met life partner R. Balki who was the creative
director. During her advertising career, she made over 100 advertising and
short films.
She
ventured into filmmaking with a heartwarming comedy drama English Vinglish,
released in 2012 and featuring actor Sridevi. The film was inspired by Shinde’s
own relationship with her mother a Marathi-speaking woman, who didn’t speak
English well. Her second feature film, Dear Zindagi, starring Shah Rukh Khan
and Alia Bhatt was released in 2016.Gauri
featured in the Financial Times 2012 list of '25 Indians To Watch'. She also
featured on Rediff's list of 'Bollywood's 5 Best Directors of 2012.
The
session will be moderated by Shri Anil Rai Gupta, the Chairman and managing
director of Havells India, one of the largest makers of industrial and
household electrical products in India.
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