India's leading events and experiential marketing company, Wizcraft International Entertainment, conceptualized, produced & directed the spectacular India showcase at the Opening Ceremony of the HANNOVER MESSE 2015. The Opening Ceremony was held in the presence of India’s Prime Minister Narendra Modi and Germany’s Chancellor Angela Merkel. The doyens of global industry from India and Germany represented by the CEOs attended the prestigious opening event.
The India Showcase at the Hannover Messe Opening Ceremony invited the world to experience the amazing potential of India. From the power of Yoga to the exquisite grace of Indian classical and folk dances complemented by stunning visuals and beautifully composed music, it was a grand celebration of India’s rich cultural heritage and traditional performing arts. The immersive multi-media presentation was an imaginative synergy of modern technology and choreography. The hi-energy performance was enhanced with vibrant costumes, innovative props and giant puppets.
One of the key highlights of the ceremony was an augmented reality lion integrated in a ‘live’ performance for the first time. The augmented reality lion walked along the aisles and roared in the presence of the Indian Prime Minister, symbolically unleashing the pride and power of new India. Awash with Indian tricolors, the Opening Ceremony culminated with a grand carnival of Indian performers in the presence of the majestic ‘Make in India’ lion. The august gathering at Hannover Congress Centre was overwhelmed with the stunning performance and several members remarked that this was arguably the most spectacular partner country showcase at Hannover Messe.
According to the Prime Minister’s official Facebook page, Chancellor Angela Merkel told Prime Minister Narendra Modi, "I've never seen a vibrant show like this. It brought alive India's civilization, culture & technology"
Speaking on the occasion, Viraf Sarkari, Director Wizcraft International said, "We are grateful to the Government of India for giving Wizcraft an opportunity to showcase India’s great civilization to the world through a world-class opening ceremony, something that every Indian will feel proud of. We synergized the best of talent with technology to deliver a powerful immersive experience that conveys the message – India is here to conquer the hearts and minds of the world. We are extremely delighted by the ‘roaring’ response to the Opening Ceremony in Germany and across the world.”
Headquartered in Mumbai, Wizcraft uses the latest live entertainment technology to create immersive entertainment experiences for audiences across the globe. In recent years, the agency has produced & directed Opening & closing Ceremonies of the Commonwealth Games – Delhi 2010, The 1st Afro Asian Games, South Asian Games, National Games, IIC World Cup Opening ceremony & the globally-renowned International Indian Film Academy Awards (IIFA) to name a few.
About Wizcraft International Entertainment Pvt. Ltd.
Wizcraft International Entertainment, India’s leading media and Entertainment Company is dedicated to showcasing its expertise on the world stage.
Having conceptualized some of the grandest events globally including the 50 Years of Indian Independence, the 30 Years of Mauritian Independence, the 150 years of India-South Africa friendship, the Commonwealth Games Opening and Closing ceremonies in Delhi as well as the Handover ceremony of the Commonwealth Games in Melbourne, & the prestigious International Indian Film Academy (IIFA) Awards & Weekend for 15 years in over 12 countries, Wizcraft has contributed towards brand building for India across the world.
Wizcraft has pioneered and developed India’s biggest entertainment brand IIFA which has taken Indian Cinema and culture to the world.
Wizcraft’s growth story reflects the evolution of the Indian event management & entertainment industry itself. Driven by its vision “Believe in the power of your dreams” the company is committed to quality and innovation, while setting its sights on greater peaks of achievement.