Tips Music has become one of the leading entertainment brands on Facebook in India crossing the coveted 1 million fans mark.
The well-known music label was one of the last entertainment companies to establish a social media presence but has in a very short time span surpassed their competition in less than a year.
Tips Music not only has the largest community on Facebook within the music industry in India but has also maintained the highest engagement ratio.
Speaking about the achievement Tips Industries Limited's Chairman & Managing Director, Kumar Taurani said “We’re ecstatic about the response we’ve received from our community on Facebook and thank all of our fans for being a part of this journey. Social Media has become one of the most important tools for any company and especially in the film and music industry."
The company has observed people are always on the lookout for good music, be it new or old and that’s what the Tips Music Facebook page stands for.
Talking about this milestone achievement, Tips Music's Business Head, Sahas Malhotra said- "TIPS Music has a vast and rich catalog of hits across multiple Indian languages and musical genres. Our efforts on Facebook have been focused at reviving interest in the catalog and truly making it a 2 way conversation with consumers. It's this unique direct connect with consumers that's also helping shape the new release Hits from the label."
The team at Tips Music is excited with its roster of new releases in the coming months that will help grow this community exponentially.
The company is now gearing up for two big releases in the beginning of 2013 –Race 2 & Jayantabhai Ki Luv Story, both of which are already being heavily praised for their soundtracks.