Friday, January 27, 2012

Thanks to zoOm, this 27th Jan was not a newspaper holiday

If Bollywood is all you want zoOm is all you need. In keeping with this promise, zoOm - India’s No. 1 Bollywood channel, brought out a special print edition, the day after Republic Day, capturing the freshest of B-town news, views, interviews, quizzes, jokes and trivia. This 6 page glossy tabloid titled zoOm Times, was the only paper out on streets of Mumbai this morning.
Avinash Kaul, CEO, zoOm and ET Now, says, “At zoOm, we are constantly innovating to engage with our audiences. This special promotional edition called zoOm Times has allowed to extend the brand in print and bring viewers and our partners closer to Bollywood especially on a day which had no newspapers”.
The zoOm franchise has long been extended beyond just television, with leadership in the social media space. With nearly 1.5 million fans on Facebook, more than 5 million video views per week on YouTube, and presence in 27 countries, zoOm is the biggest platform for Bollywood fans across the globe to get closer to their favourite stars.
About zoOm:
zoOm, India’s no. 1 Bollywood channel, and a trendsetter in its genre, brings viewers closer to the biggest starts through the hottest entertainment news, features, countdowns, music, trends, celebrity interviews and reviews. zoOm is available across 27 countries worldwide besides heavy presence in the social media space making it the one stop shop for everything related to Bollywood.
About Times Television Network:
Times Television Network informs and entertains over 100 million urban affluent audiences across India with ET NOW - India’s comprehensive Markets Channel; MOVIES NOW - India’s leading English Movies Channel; TIMES NOW - India’s most watched English News Channel & zoOm - India’s # 1 Bollywood destination. The network is available in 27 other countries across the globe. Times Television Network is part of India’s largest media conglomerate, The Times Group.

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