SONY MUSIC BAGS THE TOP TWO SPOTS FOR THE MOST PLAYED SONGS OF THE YEAR ACROSS 92 RADIO STATIONS AND 18 CITIES

ForSony Music, the year 2011 has, in many ways, been rather tremendous. From lovemelodies to party anthems, from item numbers to viral hits, Sony Music hastruly had a phenomenal journey. According to AirCheck, world leaders in radiospot and music monitoring, Sony Music has bagged the top two spots for the mostplayed songs of the year 2011 , namely Char Baj gaye (F.A.L.T.U) and Saibo(Shor in the City) leading to making these songs the most popular! Composed bynew age composers Sachin-Jigar, the songs were an instant hit and soon becamean anthem across age groups!
Theyear began on a high note as Sony Music acquired the music rights for movieslike 7 Khoon Maaf, FALTU and Shor in the City. The music company also inked aworldwide digital audio and video distribution deal with of Yash Raj Films’ 3upcoming blockbusters- Mere Brother Ki Dulhan, Ladies Vs Ricky Bahl and MujhseFraandship Karoge. With this alliance Sony Music leveraged its entire digitaldelivery bandwidth for offering audio and audio visual music content of thesefilms on mobile devices and other mobile platforms.
Addingon Sanujeet Bhujabal, Marketing Director Sony Music India says, “It hasbeen a golden year for us here at Sony Music. We have worked with all majorproduction houses and our movie releases this year have been great. Ourstrategic planning with each and every music release has helped us achieve thisfeat.  We are also ending the year on a high note with our global viralrage song Why This Kolaveri Di, that has crossed 30MN views and has become anever seen before concept in the music industry. Our latest addition ChikniChameli that also taken the nation by storm and also already become a partyanthem. Some of the best hits and most popular numbers have beenunder our label and we are confident that 2012 will be just assuccessful.”
Withfocused music promotions and innovative concepts, the nation was swaying to thebeats of super hits like ‘Darling,’ ‘Gal Mithi Mithi,’ ‘Saibo’ and ‘Chaar BajGaye, which also ranked in the list as the top most played songs on IndianRadio on Stations 2011. Chikni Chameli from the much awaited movieAgneepath, has already become a no 1 song on youtube, LIVE streaming anddigital downloads as well as a huge hit amongst all radio stations, dominatingthe charts !
Asper AirCheck, Sony Music clearly tops the list of most popular songs played onradio in India. AirCheckTM India, the radio monitoring service provided by RCS,has analyzed airplay of popular songs for the year 2011 and has condensed theresults into a chart of the Twenty Most Popular Songs in India. AirCheck Indiahas compiled the Top Twenty high rotation songs in this year on 92 radiostations across 18 cities.

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